You can register different aspects of your brand image as a Trademark. Pick an aspect that distinguishes your brand from others and stands out to your customers. It is critical to register your Trademark because it prevents others from copying your mark and misrepresenting other products with your Trademark. The features which can be Trademarked are mention below:

Name

• Product Name: You can register a product name as a Trademark. For example, Samsung Galaxy is a product name Trademark.
• Business Name: A company can also be Trademarked, and it is one of the most common practices. For Example, Tata
• A Person’s Name/Surname: If your name is enough to generate revenue and is distinctive, then you can register it as a Trademark. Ex: Shahrukh Khan’s name is trademarked.
• Abbreviations: You can also trademark the abbreviations of your brand or company name. for example, MG, BMW, etc.

Logo/Symbol

• Trademark your logo on a priority basis. A logo visually represents your brands’ identity, and a person can recall a logo faster than a name. One of the finest examples of logo trademark is Apple’s logo.

Tagline

• Think of a tagline for your business and get it registered. A Tagline tells a lot about your business and what it stands for. One such example is the famous McDonald’s tagline – I’m lovin’ it. 

Other things you can consider

• Sound Mark: Any distinctive musical note can get trademarked after proving its authentication. Some famous examples are Britannia’s 4-bell sound, Nokia sound, etc. 
• Shapes: The shape of a product can also get trademarked. It should be distinctive and should not act as a functional element of the product. Ex, Coca Cola Bottle
• Scent Mark: You can even trademark the scent of a product.